Brief

After the Pandemic, the Fashion industry has been forced to change its own eco-system. STWOOFIVE can’t avoid this transition so STUDIO KYCLOPS and STWOOFIVE decided to go to digital rather than previous offline promotion. Previously STWOOFIVE has leaned on their sales strategy on trade show and showroom, but after the Pandemic, digital runway and contents have been the only option for STWOOFIVE. So we made a digital runway video, look-book, and social media content for Trave denim’s tough journey during this crazy era.